Product Description

Description

Generative AI for Business Transformation is a cutting-edge program designed to help professionals and organizations harness the power of generative AI technologies to drive innovation, streamline operations, and create competitive advantage. The course explores practical applications of tools like ChatGPT, DALL·E, and other AI models across marketing, customer service, product development, and decision-making. Participants will gain hands-on experience in integrating AI into business workflows, understanding ethical considerations, and developing AI strategies that align with organizational goals. Ideal for business leaders, strategists, and innovation teams, this program empowers learners to lead AI-driven transformation with confidence and impact.

Key Features :

• Learn how to design and implement AI-powered strategies that drive innovation and competitive advantage
• Gain the skills to leverage AI for personalized sales, targeted marketing, and enhanced customer engagement
• Apply advanced AI technologies like OpenAI, ChatGPT, and Microsoft Copilot in real-world scenarios
• Discover how generative AI automates workflows, boosts efficiency, and optimizes decision-making
• Understand how to integrate and scale AI solutions across departments to drive business transformation
• Engage with expert instructors and Purdue faculty and staff during live sessions and masterclasses
• Develop real-world skills through industry-relevant case studies and hands-on exposure to 16+ modern AI tools
• Understand ethical AI deployment, data governance, and strategies to overcome integration challenges in dynamic environments